Letter from our Founder

I work in an office.  I don’t see the sun very much.  I don’t even sit near a window.  {(footnote) Do you have any idea what kind of ethical boundaries I would cross to even be close to a window?  We are talking possible jail time here just to be able to sit near a transparent physical barrier to the real world.}   My job is stressful and, like millions of Americans, gives very little opportunity to get the sun exposure my body needs to produce enough Vitamin D.  And without enough Vitamin D, our bodies have a seriously tough time functioning properly.  This is a fact. And as much as I’d love to “get out” more during the day, it aint happen’n, capt’n.  I’m not alone here. 

So what can we do?  Well, a lot of us will likely complain about it for a while, and then continue to live their lives eventually developing a deficiency of Vitamin D putting them at a higher risk for osteoporosis, heart disease, infertility, and even cancer.  The rest of us?  Well, we will take b.cuz.

Not enough people are aware of their situation.  I find this troubling.  This is why I created b.cuz you work indoors.  An honest, straightforward product that empowers the customer to make his or her own decisions.  No confusing labels.  No vague copy.  No mysterious ingredients.  No bullshit.   

B.cuz can’t make your boss’s less of an idiot, but it can make your office life a little healthier.  I guarantee it.  

I believe in b.cuz and I’m certain you will too.

Now get back to work (link to ESPN?).